Divide in brief
Divide helps organisations with physical and online shops to make both work together in a smart way. This is a process that cannot be done in one day and that is why they help companies with this step by step. They focus mainly on companies in the fashion industry, because there the combination of physical and online shops is common.
They do this by helping companies with useful omnichannel possibilities such as e-mail marketing and the use of big data. They work together with different partners to combine as much data as possible - an idea we at Belco are also very much in favour of.
1. Instore e-commerce
Divide would like to see the line between physical and online retail blurred. When a product is sold out in the shop, an employee can check whether the product is still available online and immediately order it for the customer. That is not only very customer-friendly, but also a lot more profitable.
2. Cooperation with partners
Why do everything on your own when you can also work together? Divide has a large number of partners that they work with, for example in the field of e-mail marketing and dig data solutions.
3. Customer loyalty
Linking your physical and online shop environment ensures that you can better bind customers to you. Think for example of a loyalty programme in the form of an app where customers can save points for their purchases both online and in the shop.
Linking Belco to Divide
Just like Divide, we at Belco are always looking for solutions to make your e-commerce environment smarter - which is why we enjoy working together as partners. With Belco's software, you run your entire customer service in one system.
All channels, from telephony to e-mail and social media, are in the same shared inbox. Plus all available customer information is immediately loaded into the system.